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This client was with ZIV for a few years but the work had slowed down for us. That was a good thing because they had a 2-year waitlist for new customers. However, that began to dry up in 2022.
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The goal of this project was a quick stint to overhaul and modernize the home page to be on par with other industry leaders. All in all, the entire home page redesign took less than 10 hours to complete.
In order to properly redesign the home page I had to streamline all of the calls to action and make the messaging much more clear, and bold.
The biggest improvement to their business was simplifying the 3 forms with multiple tabs into one conditional form that made it easy for visitors to use.
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