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PRECISION SIDING

CLIENT

Melanie Chaves

YEAR

2022-23

LOCATION

Lee's Summit, MO

WEBSITE

Precision Siding and Windows has been in business for over 40 years and has been doing some major updating in the past few years. This was a client I worked heavily with on SEO and marketing campaigns. Everything from printed mailers, specials, emails, and more.

We were able to make a noticeable improvement in their business development and computer systems that made office work more efficient. The outcome of our work was more business in a more automated way.

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This website was created by a ZIV predecessor of mine. It was fairly good but still needed some work, especially fixing mistakes and outdated information.

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precision-2.jpg

This type of content on the website is a dream for search engines. They already had a good foothold but you have to be aggressive to not be outpaced.

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precision 3.PNG

My concept was based off of one visit to the shop. It has a cozy movie theater feel and the walls are covered in art from movies, video games, and comics.

This is an example of a heatmap to see how users are interacting with the website. Where they linger their cursor can be a good indicator of eye movement.

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This scan shows actual clicks which can be totally different from a heat map. In order to get a full picture you have to look at every data point.

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© Robert Gonzalez 2025 All Rights Reserved

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